Maternity / Diaper Bag - Hershel
Tax included
Dans la boîte
- 1 sac à langer HERSHEL en tissu Oxford imperméable
Everything you need to know
The HERSHEL diaper bag URBAN MINIMALIST meets a specific demand: that of active mothers who want a sleek, functional, and discreet diaper bag, in the spirit of contemporary urban backpacks. No flashy patterns, no superfluous features, no useless extras—just the essentials perfectly mastered. Available in 2 colors only: immaculate White or graphic Black, to easily match any clothing style. Urban format 40 × 28 × 18 cm, compartmented interior with dedicated pockets (diapers, baby bottles, wipes, spare clothes) and personal pockets (phone, keys, wallet). High-quality waterproof Oxford fabric that protects baby's things even in rainy weather. Lightweight (610 g), comfortable to carry as a backpack. A simple, durable, and decidedly modern option.
2 sleek colors to choose from
Two sober and timeless options, chosen for their ability to blend into any wardrobe.
The essentials without the superfluous
The HERSHEL is the diaper bag of assumed simplicity. While other bags in our collection multiply patterns, colors, or complex features, the HERSHEL makes the radical choice of minimalism: two colors only (White, Black), a minimalist urban design that blends in with any contemporary backpack, and an absolute focus on essential functionalities. It is the bag you appreciate when you already have too much to manage in your life as a young parent and you want an object that does not require additional attention. No patterns to coordinate with outfits, no colors to choose among fifteen options, no accessories to manage—just a functional bag that does exactly what is expected of it, day after day, season after season. Modernity by subtraction rather than addition.
What you receive
Young mom's tip. The HERSHEL is ideal as a first diaper bag for future parents who don't yet know exactly which criteria will be important to them in the long run. Its neutral and functional aesthetic suits all situations without imposing itself, making it a risk-free choice to start parenthood. Many young parents realize after a few months that they need a second, more specific bag (an ultra-light FLORES for the city, a BADAMON to share as a couple, or an OUATS as a stroller complement)—but the HERSHEL then remains their everyday go-to. It's the bag that never disappoints, even if it doesn't particularly shine either.
HERSHEL in the collection: the minimalist positioning. Our collection now includes 11 diaper bags with complementary identities, and the HERSHEL occupies a special place: that of the simple and affordable choice without an overabundance of features. If you are looking for a more distinctive and trendy design, opt for MAMOUN (graphic), DREAM (magical), FLORES (botanical), KABOUM (14 colors), CHATON or LAPINOU (animal). If you want more solid colors but with a generous format, see BADAMON (5 colors, larger format). If you are looking for chic elegance, see GEOMETRIX. For intensive robustness, see PADINGTON. Choose HERSHEL if you want the simple, functional, urban, and discreet option — the perfect anti-showiness for parents who want a bag that fades into the background.
Maintenance advice according to color. To preserve the waterproofing of the Oxford fabric in the long term, avoid the washing machine. Prefer hand washing with a slightly damp sponge and mild Marseille-type soap, then air dry in the shade. Specific to the White color: clean stains immediately to prevent them from setting—it is the color that requires the most attention on a daily basis, especially with a young baby. For stubborn yellowish marks, a mixture of lukewarm water + baking soda applied delicately with a sponge can help. Specific to the Black color: this dark color perfectly masks all signs of daily use and requires very little maintenance. Ideal for young parents who don't have time to watch over a diaper bag.
| Product type | Minimalist urban diaper bag — contemporary backpack style |
| Dimensions | 40 × 28 × 18 cm (Height × Width × Depth) |
| Empty weight | 610 grams |
| Outer material | High-quality waterproof Oxford fabric |
| Inner lining | Polyester |
| Available colors | White / Black |
| Design universe | Minimalist urban, contemporary backpack spirit |
| Carrying | Backpack with adjustable straps |
| Baby compartments | Diapers, baby bottles, wipes, spare clothes |
| Personal pockets | Phone, keys, wallet |
| Stroller hooks | Not included with the product |
| Maintenance | Hand wash with damp sponge and mild soap |
| User profile | Unisex — suits both moms and dads |
| Preferred use | Daily urban, travel, versatile outings, first diaper bag |
Stroller hooks not provided. Unlike several other models in our collection, the HERSHEL is delivered without a stroller attachment system. If you plan to use the bag hanging from stroller handles regularly, you will need to purchase universal stroller hooks separately (available in all baby stores). This voluntary choice of simplicity partly explains the HERSHEL's minimalist positioning. No dedicated insulated compartment: if keeping baby bottles at temperature is an important criterion for you, look instead at our other models equipped with them (MAMOUN, DREAM, FLORES, BADAMON, KABOUM, PADINGTON, LAPINOU, CHATON, OUATS, GEOMETRIX which all have them). Choice of White: this light color requires special vigilance in daily maintenance, especially with a young baby.
Simple and durable birth or baby shower gift. The HERSHEL is the gift that pleases the greatest number thanks to its neutral and functional aesthetic that is unlikely to displease the future parents' taste — whatever their aesthetic sensitivity, they will know how to use this bag. Black is the unbeatable universal choice: timeless, hides marks, unisex, versatile in all seasons. White is the bolder option for couples who appreciate luminous minimalism and are not afraid of maintenance—it is also the most distinguished choice for a gift that makes an impression through its purity rather than its showiness. For an enriched gift without extravagance, pair the HERSHEL with our Baby Print Kit in a sober finish (Black or Silver) for a coherent duo in the minimalist register.












